
What are you thinking about right now? Wondering if this read is going to be a load of garbage, or an invigorating nine minutes that change your views of the next 50 years? I bet your not thinking about breathing, hearing, or digesting that apple you just ate (I’m giving you the benefit of the doubt). Small chance your focusing on making your heart beat or organizing a coalition of immune cells to take out a foreign invader (that’d be totally awesome if you were). This very second, your focusing on processing these very words, one after another, while everything else is running in the background. Standard operations are moving along while you concentrate on the valuable task at hand, whether that’s preforming life-saving surgery, watching Netflix, or maybe your reading a super-dope blog post. Without all that background functionality we would all cease to exist, these operations are mission-critical, and while working in harmony, we don’t blink an eye (we do, but don’t think about it), but if (or when) a key system fails it’s all hands on deck.
In the business world, organizations place these day-to-day operations in the accounting category of “Keeping the Lights On”, and allocate a (usually significant) amount of company resources (and budget) to these mundane tasks. They’re all the non-sexy activities that we take for granted, but if the day comes where you can’t go to the bathroom, shit gets real..literally. When you think about it, these systems are running 24/7/365, from the day we’re born to the day we exhale that final breath. Being in the technology field, I’ve seen business-critical servers running for 10+ years (according to customers) and have dropped my jaw in amazement (mostly in stupidity), the thought of mission-critical systems running 40, 50, 60…100 years is simply insane. But that’s exactly whats going on with our bodies, we’re literally In Business!
The Business
Umm Our Life
Mission Statement
- Be Happy
- Be Healthy
- Enjoy it
- Live & Love it Up
- MAXIMIZE Everyday!


